Happy Birthday Gruffalo!
Since The Gruffalo was first published in 1999, the award-winning story of the world's most loveable monster's encounter with a brave little brown mouse has continued to delight children and adults across the globe.
The Gruffalo was written by author Julia Donaldson and illustrated by the amazing Axel Scheffler.
Inspired by an old Chinese tale about a young girl who tricks a hungry tiger into thinking she is the Queen of the Jungle, The Gruffalo has gone on to be one of the most published and read children's books of all time.
It's also been adapted for screen and is a TV favourite for many children (and some adults!) the world over.
This brilliant book, and it's spin-off, The Guffalo's Child, have gone on to win lots of awards and the Gruffalo is now celebrating its 25th anniversary.
Everyone at Flux loves this friendly monster and are celebrating the birthday too, with a lovely collection of Gruffalo books, kids clothing and accessories.
Explore the wonderful world of the Gruffalo here for awesome gift ideas.